
David Guetta, a pioneer in electronic music and one of the most celebrated DJs across the globe, has always been known for pushing the boundaries, while staying true to his roots.
Much like Porsche, he is a perfectionist who has constantly been evolving and shaping trends, making him the ideal match for an electrifying new campaign that features Guetta with the Macan Turbo and Taycan Turbo GT – Porsche’s newest electric vehicle lineup.
Set against the spectacular backdrop of the Mohammed bin Rashid Al Maktoum Solar Park in Dubai, Guetta’s Future Rave Remix of his hit track ’Titanium’ sets the pace. Its pulsating beats amplify the energy of the high-speed sequences, laser precision, and cutting-edge visuals. The 263-metre Solar Park tower, the tallest of its kind, became his DJ booth – illuminated by an unprecedented display of light and motion.
“This collaboration is one of those things you dream of as a kid,” said David Guetta.
“Porsche has always stood for emotion, performance, and pushing the limits, just like my music. It’s about evolution while staying true to your roots, and being part of this project has truly inspired me.”