
Mercedes has unveiled the electric CLA concept on the eve of the Munich Motor Show.
Designed to preview the upcoming production model, the concept is a sleek four-door coupe with a shark nose front end. It features a fully enclosed and illuminated grille as well as distinctive headlights that show the Mercedes star logo.
Speaking of lights, slender illuminated strips nearly encompass the entire vehicle. They’re a questionable touch, but the strips have a “stylish mirrored chrome look when unilluminated.”
Putting the lights aside, the concept has a rakish windscreen that flows into a gently sloping roof. Designers also gave the car streamlined bodywork, a minimalist greenhouse, and a longer wheelbase that promises to provide a more accommodating rear passenger compartment.
The streamlined design is further enhanced by flush-mounted door handles, while the 21-inch wheels are sure to grab attention. Other highlights include a curvaceous rear end and an illuminated glass roof that shows animated stars.
The cabin embraces “tech-infused minimalist elegance” and is dominated by five displays on the dashboard. Mercedes didn’t go into many specifics, but the three central displays run the all-new MB.OS operating system and are apparently powered by a water-cooled chip from NVIDIA.
Mercedes said the operating system can be tailored to your personal preferences and offers extensive customization. It also has a virtual assistant and a private art gallery for showing images from your NFT wallet, so you can be reminded about all the money you wasted on a fad that quickly flamed out.
Elsewhere, there are circular displays that are integrated into turbine-style air vents. Mercedes said the “physical air vents are positioned discreetly behind the screen and [are] designed to convey the impression of cooling ribs – an ingenious configuration that doubles as a source of ambient lighting.”
Besides an assortment of screens, the concept has two-tone nappa leather seats, aluminum accents, and a floating center console. The latter boasts an illuminated cup holder and a wireless smartphone charger with an illuminated transparent surface.