Nissan hosts regional premiere of All-New 2023 Nissan Z in the Middle East

Last night, and to the delight of automotive
enthusiasts across the region, Nissan revealed the all-new 2023 Nissan Z for the first
time in the Middle East. In the presence of VIPs, partners, media, and employees, the
much-anticipated seventh generation of the iconic sports car made a roaring entrance at
an exclusive event in Dubai, piloted by Nissan’s Brand Ambassador and Nissan Z Product
Specialist, Hiroshi Tamura.

Serving as a testament to the brand’s passion and dedication towards driving
excitement, the Nissan Z has been the first word in Japanese performance since 1969.
Steeped in sports car history, and since its global introduction over 50 years ago, the
Nissan Z has built a reputation for power, performance and utility at a competitive price.
An icon for over 50 years, the all-new Nissan Z is its most thrilling iteration yet, with 400
horsepower and tactile inputs from legendary racing drivers to deliver a truly
exhilarating driving experience. Adding to the excitement is a 6-speed close-ratio
manual transmission with an EXEDY high-performance clutch and carbon-fiber composite
drive shaft, or an all-new 9-speed automatic transmission.

Hosted by Thierry Sabbagh, President, Nissan Saudi Arabia, INFINITI Middle East and
Managing Director, Nissan Middle East, the event also served as the world’s first Nissan
Z pop-up museum. Audiences were taken on a journey through time as they discovered
the Z sports car’s evolution over decades, set against a backdrop of a lively Japanese
city street complete with street-style artists and unique decorative embellishments.
Speaking at the exclusive event, Thierry Sabbagh, said: “The Nissan Z is an icon, one
that is loved by the people of the Middle East and an integral part of our exciting line-up
across the region. It is a pleasure to welcome the all-new Nissan Z in the presence of our
longstanding partners.

Embodying our brand promise of ‘Innovation that Excites’, each
generation of this iconic model has seen the brand raise the bar and attract a larger
following of enthusiasts, in search of thrilling driving experiences. The Nissan Z serves as
a tangible testament towards our dedication to making our cars safer, more connected,
and more fun to drive, built on three key pillars of heritage, design, and thrill.”
An automotive veteran with decades of experience as part of the global Nissan Z product
team, Hiroshi Tamura, was the lead on the product development of the seventh
generation Z. At the Regional Premiere of the Nissan Z, the company’s Brand
Ambassador, said: “The Nissan Z has been a core part of our brand DNA for over 50
years. This all-new seventh generation model is the result of a hardworking team who
took pride and wanted to share the thrill of this iconic sports car with past and future
generations of driving enthusiasts. A perfect blend of tradition and modernity, the all-
new Nissan Z encompasses the essence and excitement of models before it while

strengthening the human-machine bond that has dominated and set the Nissan Z apart
for over half a century.”
A Distinctive Silhouette
The all-new 2023 Nissan Z boasts a fresh, sleek exterior design with an appearance that
communicates respect to its lineage. Available in a choice of nine exterior colors,
including six two-tone colors, the new Z takes on a traditional rear-wheel-drive sports
car design, with a long hood, lower rear stance, and a silhouette that pays homage to
the first-generation Fairlady 240Z.
Inspired by the shape and color of a katana blade (samurai sword), the silver roof accent
highlights the lower body section and emphasizes the sweeping silhouette of the all-new
model. In the rear, combination lamps incorporate modern technology with new 3D
signature LED taillights, reminiscent in design of the famed 300ZX.
A Driver-Focused Cabin

The cabin of the all-new 2023 Nissan Z, which is available in two color options, including
a sporty dual-tone color scheme, seamlessly blends modern technology with vintage
touches. The center stack takes inspiration from generations before it, with the
placement of three analog pod gauges on the instrument panel and climate control
switches near the shifter. A 12.3-inch customizable digital meter display with three
individual modes helps drivers grasp important information at a glance and includes the
redline shift point at the 12 o’clock position, taking strong inspiration from modern
racecars.
Equipped for driving excitement, the R32 GT-R inspired steering wheel and design of the
seats in the all-new 2023 Nissan Z utilize know-how from the GT-R’s development. An
expanded use of suede on the seatback suppresses initial lateral shake for more
comfortable drives, as well as reducing body movement when driving spiritedly.
Thrilling Driving Experiences
One of the defining traits of the Nissan Z has always been a bond forged between the
vehicle and the driver – a physical and visceral connection. That human-machine bond
dominates the new Z, which is powered by a 3.0-liter V6 twin turbo engine that produces
400 horsepower at 6,400 rpm and 475 Nm of torque starting from 1,600 to 5,600 rpm.
In a first for a rear-wheel drive Nissan vehicle, all-new Z models equipped with the 6-
speed close-ratio manual transmission include an advanced launch assist control system
that helps prioritize acceleration and allow for the optimal amount of wheelspin. The 9-
speed automatic transmission offers direct and quick acceleration, with a wide gear ratio
for an engaging driving experience. Adding to the thrill are aluminum paddle shifters and
two drive modes – Standard and Sport – to cater to driver preferences.
Innovative Technologies to Keep You Connected
The all-new 2023 Nissan Z offers a range of driver assistance and safety technologies,
including Automatic Emergency Braking with Pedestrian Detection, Blind Spot Warning,
Lane Departure Warning, Rear Cross Traffic Alert, High Beam Assist, and Intelligent
Forward Collision Warning.

In addition to the wide range of safety and convenience features, the all-new Z also
comes equipped with an 8-speaker Bose® Audio System and an 8.0-inch touchscreen
with navigation, Apple CarPlay® and Android Auto™, and Bluetooth® Hands-free Phone
System with audio streaming capabilities.
With a rich lineage spanning over 50 years, the legacy and thrill of the Nissan Z is
celebrated across the Middle East. Admired for its capabilities, the legendary sports car
set a Guinness World Record for the longest twin-vehicle drift in the UAE, winning the
respect of enthusiasts across the region.
The all-new 2023 Nissan Z is now available for order at Nissan’s partner network across
the Middle East.